So you’re happily tweeting away on twitter and pinning to your heart’s content on Pinterest but are people talking to YOU and taking notice of your branding? Making sure you have a suitable profile picture may seem like a very basic requirement when engaging online but SO many people get this WRONG!!!!
When people are engaging with you and your brand they need to be able to put a face to a name, especially when engaging with your personal profiles on Linked In and Twitter.
A good quality headshot is all you need, preferably with a nice smile! Your lovely smiling face will subconsciously build trust in the eyes of the user as they can actually see a real person that is responding to their comments.
If you are engaging using your brand identity, with more than one user on the account, keeping to a clear concise brand logo will be your best option in this scenario. But DON’T try and squeeze your logo into the square display image!